Eventex: My Five Takeaways From Sofia

As always some fantastic thoughts from Michael Heipel taken from his own attendance at Eventex.

It is very easy as event organisers ourselves to be hyper-critical of the events which we go to, or to get stuck in a rut with what we are providing to our potential audiences. Michael describes a great meeting design seminar which looks like it will have provided some real food for thought and hopefully some action plans on how to rearrange our meeting environments to make them as good as they can be for our delegates.

Michael also touches on a topic which we covered a short while ago about technology – he comments “There is a thin line, though, between offering tools for enhanced audience engagement and networking – and asking too much both of the speakers and the delegates.”  Great technology really does enhance an event experience, but only where there is a defined need or identifiable improvement in service provision.

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They say, when you attend an event, and you take away at least five things that you learned – or five people that you met who will potentially play a role in your personal or professional life – then it was a good event for you.

Well, according to that yardstick, Eventex in Sofia was a fabulous event!

Not only have I met lots of great people (speakers, tech providers, attendees, all of them Eventprofs). There are at least five takeaways that will definitely influence the way I go about event management, and they will also have an impact on the way I do consulting and training for event organizers .

What were the most sticky learnings from my personal perspective?

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